What is happening with transaction pages?! it seems that the person that designs the payment page is playing with it everyday. I have just done a test run through it, I added 2 products to the 2COshopping cart but when I came back to the payement page everything was different!! Logos, colors and buttons are changing and running from left to right almost every hour! please stop this “live testing” It is absolutely confusing for our customers.
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Egyptian Gifts
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There may be temporary changes in the purchase pages, because we are working to provide the best purchase routine display possible for our customers. 2Checkout is currently contracted with a 3rd-party evaluator to track drop-off rates to assess just what modifications will have the greatest positive impact on sale closure. They will provide us with extremely quantified data regarding what consumers like, where customers are dropping off of the process and what changes work best on various demographic targets. It is highly likely that the end result will be a number of revised purchase pages.
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2CO, it’s good that you’re spending money on the checkout pages. This is the heart of your whole business, and ours.