June 25, 2014

Increasing Conversions Through UX: Product Categories

Posted by 2Checkout Category IconConversions & UX
#ux

So, you’ve mastered the art of driving traffic to your e-commerce website, but have yet to dominate conversions. Users come, they browse, and they leave. Why? It might be because your business has yet to differentiate itself (check out this blog for tips on how to achieve differentiation in e-commerce). If that isn’t the issue, it’s time to take a look at...

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June 24, 2014

How to Stand Apart From the Crowd: Differentiation in E-Commerce

Posted by 2Checkout Category IconConversions & UX Category IconMarketing
#differentiate

E-commerce websites currently comprise 10-12% of the Internet; by the time this blog is posted, there will roughly be one billion of these websites aggregated on the Internet. That’s over 100 million e-tailers all over the world with whom online merchants must compete to gain a share of the estimated $1.5 trillion online market. The digital...

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June 5, 2014

2Checkout Redesigns Banking Wizard

Posted by 2Checkout Category Icon2Checkout Category IconTechnology
2Checkout has completely redesign the Banking Wizard for all 2Checkout accounts.

We’re excited to announce some new updates to our Banking Wizard, the system 2Checkout merchants use to set up their payment profile and dictate and how they are paid from their buyers. The product team completely modified the interface with new fields so that all merchants now have the necessary...

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June 3, 2014

4 Tips to Boost Your Ecommerce Site’s Trustworthiness Today

Posted by 2Checkout Category IconConversions & UX Category IconMarketing
#trust

We’ve all been there: ready to make an online purchase, card in hand and search engine revving, and then we stumbled across a potential online store so inhospitable that a virus scan seemed necessary just to check out its wares. What’s worse than running across one of these sites while making a purchase? Actually owning one! But don’t worry: any...

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May 28, 2014

2Checkout Launches Quarterly Fraud Index Report To Monitor Global Online Payment Scams

Posted by 2Checkout Category Icon2Checkout
The 2Checkout Fraud Index

Fraud and online security are two of the biggest concerns we hear about from our merchants on a consistent basis. What countries have the most fraudsters? What products are safer to trade in? What currencies are at risk for fraudulent activity? With these questions in mind, we decided to dive deep into our resources and report back on data from a sample of...

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