May 23, 2018

3 Simple Steps to Localizing Your Website

Posted by Cosmin Deftu Category Icon2Checkout Category IconConversions & UX Category IconInternational
3 Simple Steps to Localizing Your Website

Konnichiwa. Willkommen. Hello. Do you know what greeting to serve up to your website users? If you’re not speaking their language, you may be missing out on a considerable amount of sales.If your website is not localized, you’re not doing nearly as much as you could to engage your customers and close sales around the world. So...

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May 22, 2018

GDPR Compliance – Practical Checklist

Posted by Eugen Marinescu
Five Things to Consider When Localizing Your Payment Process

GDPR is a hot topic on everyone’s minds these days. As the May deadline for compliance approaches, many companies still have a lot to do to get in compliance with new requirements to give consumers greater control over their data.

May 25th - the GDPR enforcement date – is closer than you might think!

One of...

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April 30, 2018

Five Things to Consider When Localizing Your Payment Process

Posted by Cosmin Deftu Category Icon2Checkout Category IconConversions & UX
Five Things to Consider When Localizing Your Payment Process

No matter what you’re selling, there’s probably an opportunity for you to sell it in a new market.

To make the most of your opportunity to grow your business by selling in a specific region or country, you’ll need to support, besides local languages, local payment methods, currencies, as well as comply with local...

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April 24, 2018

How Personalization Could Change Your eCommerce Game

Posted by Roxana Gaina Category Icon2Checkout Category IconConversions & UX Category IconMarketing
How Personalization Could Change Your eCommerce Game

You know when you’re browsing a website, finally click on a product, and another part of the page then shows recommendations of other products you might also like? This is personalization in action.

To be more specific, eCommerce personalization is all about delivering individualized content (discounts, offers or...

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April 3, 2018

Marketing Automation vs. Email Marketing: What’s the Difference?

Posted by Mihai Bejgu Category Icon2Checkout Category IconMarketing
Marketing Automation vs. Email Marketing: What’s the Difference?

Marketers may be confused about the difference between email marketing and marketing automation. It’s easy to think you have all your email marketing bases covered if you’ve scheduled a newsletter to go out every month or so. The leads should start to roll in as soon as that’s in place, right? But an...

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