November 4, 2009

Increasing Online Sales

Posted by 2Checkout

Smashing Magazine has an article that shows common website usability problems and ways to avoid or fix them.

“The goal of user interface design is to make a website easier for visitors to use. For online stores, fixing problems brings in more visitors who browse more products for a longer period of time. Even simple fixes, like not requiring registration for purchases, can have a huge effect on your bottom line. Keep these common problems in mind the next time you design an online store. Your customers will thank you for it.”

Having visited a large number of sites in my time on the Internet, I have to agree with the observations as well as the remedies.