Showing posts tagged with '2Checkout'

December 18, 2017

Curb Involuntary Churn with Tips and Tricks on How to Increase Authorization Rates

Posted by Magdalena Nicola Category Icon2Checkout Category IconInternational
Curb Involuntary Churn with Tips and Tricks on How to Increase Authorization Rates

Every year, cloud software and online services companies lose millions of dollars in potential recurring revenue to customer churn. While reducing churn is mission one for any subscription-based business, most retention strategies neglect one of the biggest and most recoverable causes of lost...

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December 11, 2017

17 Useful Social Media Listening Tools to Track Your Brand

Posted by Raluca Marmureanu Category Icon2Checkout Category IconSocial Media
17 Useful Social Listening Tools to Track Your Brand

Are you listening to what people are saying about you on social media? You might think so.

But if you’re not taking action based on what you hear, you’re actually just monitoring. This article lays out the difference between social media monitoring and listening and helps you get started with both.

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December 5, 2017

How to Lower Chargeback Rates

Posted by Magdalena Nicola Category Icon2Checkout Category IconTechnology
How to Lower Chargeback Rates “What is a chargeback?”

Asking the question is probably a good place to start if you want to prevent chargebacks.

A chargeback is a transaction reversal designed to protect consumers. Most refund requests that vendors like you deny will end up in a dispute or chargeback if the customer feels the problem hasn’t been solved. The...

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November 27, 2017

25 Excellent eCommerce Quotes from the Experts

Posted by Raluca Marmureanu Category Icon2Checkout Category IconInternational Category IconMarketing
25 Excellent eCommerce Quotes from the Experts

The eCommerce industry is always changing, evolving and pushing business owners to try new things in order to avoid business failure. Technology, holidays, seasons, data, events – they are all impacting eCommerce businesses in one way or another. In this ever-changing medium, the only thing that helps you stay successful is...

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November 14, 2017

Busting Payment Myths: Infographic

Posted by Delia Ene Category Icon2Checkout Category IconNews & Trends
Busting Payment Myths: Infographic

Are you assuming that accepting payments online is enough to make your business take off? Convinced that choosing a payment provider can automatically help you improve conversion rates? Do you think payment processors absorb chargeback and refund fees? You might need our new payment myths infographic to set you straight.

We take the...

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November 7, 2017

15 Killer CRO Strategy Infographics You Must See

Posted by Raluca Marmureanu Category Icon2Checkout Category IconConversions & UX
15 Killer CRO Strategy Infographics You Must See

There can no longer be any doubt that conversion rate optimization (CRO) is incredibly important. Even a modest increase in conversion rate can produce an enormous increase in profit for your business.

But CRO is hard. There are a lot of expert tips to try, many of which are compiled in long articles that can...

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October 20, 2017

10 Customer Success Musts from the Experts

Posted by Deborah Preston Category Icon2Checkout Category IconInternational
10 Customer Success Musts from the Experts

Conversion optimization, online payments, user experience, buyer personas, customer support and a great shopping experience are all just small parts of the big picture that eCommerce businesses need to “paint”.

But what do you do when you have all of these elements in place, yet your business is still somehow not performing as...

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October 10, 2017

The Push to Make Payments Painless

Posted by Magdalena Nicola Category Icon2Checkout Category IconTechnology

With this article, we wanted to take a fresh look at what’s new in payments, a pretty broad area and constantly under change. What is certain is that the push to make payments “painless” or “frictionless” continues, driven by uber-like successes.​

In industry after industry, “appification” takes many forms, but what is common is that apps are...

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October 5, 2017

7 Ways to Make It Easier for Your Customers to Renew Subscriptions

Posted by Adriana Iordan Category Icon2Checkout Category IconConversions & UX

Every marketer should know by now that retaining customers is more cost-effective than acquiring new ones. On average, it costs five times as much to attract a new customer than to keep an existing one. In other words, turning a blind eye to your existing customers can put you out of business faster than you might expect.

A good retention strategy delivers the...

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September 30, 2017

Understanding and Optimizing Fraud Prevention

Posted by Kailey Striebel Category Icon2Checkout Category IconTechnology

The recent Equifax data breach has online payment fraud and credit fraud prevention top of mind for many, and rightfully so: besides the massive identity theft affecting 143 million consumers, more than 200,000 credit card numbers were stolen.​

Unfortunately, the cost of fraud as a percentage of revenue continues to grow each year. Our recent...

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