November 10, 2016

How to leverage Shop Small® promotions ahead of this year’s Small Business Saturday

Posted by 2Checkout Category Icon2Checkout Category IconMarketing

Want to make the most of the holidays? The Shop Small® campaign is an excellent way for merchants to grow their customer base and engage existing customers. 2Checkout strongly supports small and medium-sized businesses and local communities, which is why we want to tell you all about this great promotion.

Every year during the lead-up to the holidays, American Express offers its cardholders double rewards points on all purchases made at small...

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June 10, 2016

Guest Blog Post: Create a 2Checkout Payment Form with JotForm

Posted by Leeyen Rogers Category Icon2Checkout Category IconMarketing

Whether you’d like to accept payments through your website or through a standalone web page, an online form builder makes it easy to collect the information and complete the checkout process. JotForm is a tool that allows you to create your own payment form, host it on your web page and collect the submission data – and it’s now integrated with 2Checkout!

What is JotForm?

JotForm is an online form building tool known for its ease...

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January 15, 2015

Case Study: The Upstanding Desk

Posted by 2Checkout Category IconMarketing
UpStanding Desk

Sam Carmichael and Mikey Chen initially aimed to raise $10,000 on Kickstarter for the UpStanding Desk, a flat-pack desk that sits on top of an existing desk or table to transform it into a standing desk. In less than thirty days, the desk attracted more than $105,000, soaring past its goal by 10X and demonstrating strong interest in the product and the healthier lifestyle it...

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June 24, 2014

How to Stand Apart From the Crowd: Differentiation in E-Commerce

Posted by 2Checkout Category IconConversions & UX Category IconMarketing
#differentiate

E-commerce websites currently comprise 10-12% of the Internet; by the time this blog is posted, there will roughly be one billion of these websites aggregated on the Internet. That’s over 100 million e-tailers all over the world with whom online merchants must compete to gain a share of the estimated $1.5 trillion online market. The digital...

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June 3, 2014

4 Tips to Boost Your Ecommerce Site’s Trustworthiness Today

Posted by 2Checkout Category IconConversions & UX Category IconMarketing
#trust

We’ve all been there: ready to make an online purchase, card in hand and search engine revving, and then we stumbled across a potential online store so inhospitable that a virus scan seemed necessary just to check out its wares. What’s worse than running across one of these sites while making a purchase? Actually owning one! But don’t worry: any...

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