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CommerceNOW '25 | WEBINAR

Conversion Rate Optimization & AI for Business

Webinar Duration: 45 minutes
Enrico Pavan

Enrico Pavan
Co-Founder & President, Analytics & CRO Director,
Analytics Boosters

Analytics Boosters

Are you still relying on outdated analytics to make critical decisions about your online business?

In this forward-thinking session, Enrico Pavan, Co-Founder and President and Analytics & CRO Director at Analytics Boosters, combines the power of Google Analytics 4 and AI-driven tools to redefine how you approach Conversion Rate Optimization (CRO).

From identifying hidden leaks in your funnels to understanding which customer segments are driving value, you'll walk away with clear, actionable tactics backed by real data.

Enrico demonstrates how integrating AI into your CRO efforts can uncover patterns human analysts miss-giving you an edge in both strategy and speed. If you're in marketing, data analytics, or optimization roles, this is a session you can't afford to miss.

Get access to Enrico’s tips and strategies by filling in the form on the right.


About Analytics Boosters

Analytics Boosters is a 10+ years experienced top-notch team of marketing consultants. The company was founded to provide quality advisory services focused on analytics. Analytics Booster's goal is to boost clients' business through highly customized solutions, intended to meet and even exceed the customers' expectations. They are proud to support companies in their digital transformation, and work to spread a data-driven culture.

Get more information at AnalyticsBoosters.com.

About 2Checkout (now Verifone)

Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.

Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.

Get more information at 2Checkout.com

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