Client retention and monetization of the current user base are two of the most prolific approaches for SaaS companies to boost their long-term profitability. By compelling users to upgrade to higher product tiers, or to upgrade from a free tier to a paid one, SaaS businesses can develop lucrative revenue uplift opportunities and ultimately increase their client lifetime value.
In this resource we explore upgrade opportunities available in subscriptions and go over the strategies that can help you achieve more revenue from existing customers. Read this eBook to discover:
- Types of transition types most used in subscriptions (freemium to paid, free trial to paid, lower paid tier to higher paid tier)
- Different approaches needed to convert users to a higher recurring tier
- Main business areas and touchpoints that can generate revenue uplift opportunities.
Plus, see examples of how successful SaaS businesses structure their plans to inspire more perceived value and get users to upgrade faster.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at 2Checkout.com
