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CommerceNOW '24 | WEBINAR

Surprising Customer Behavior Triggers that Increase Response

Webinar Duration: 36 minutes
Nancy Harhut

Nancy Harhut
Co-Founder and Chief Creative Officer,
HBT Marketing

HBT Marketing

Nancy Harhut, Co-Founder and Chief Creative Officer at HBT Marketing, specializes in leveraging human behavior techniques in marketing strategies. Recognized as a Top 40 Digital Strategist by the Online Marketing Institute and a Top 100 Creative Influencer by Ad Club, Nancy is a sought-after keynote speaker at prestigious events like South by Southwest.

Takeaways from Nancy’s Session

  • Discover over 200 scientifically-backed behavioral triggers that impact customer choices.
  • Learn practical strategies to integrate these triggers into your marketing materials (emails, ads, landing pages, and social media posts).
  • Significantly enhance audience engagement and drive substantial sales growth.
  • Gain a competitive advantage by understanding and utilizing consumer psychology effectively.

Get access to Nancy’s tips and strategies by filling in the form on the right.


About HBT Marketing

Launched in 2017, HBT Marketing has grown year over year. A boutique digital and direct marketing agency specializing in strategy, customer insight, data analytics, direct mail, email, digital creative campaigns, and behavioral science is operated by us. Professionals in financial services, insurance, healthcare, communications, travel, nonprofit, education, consumer goods, B2B, and high-tech sectors are benefited by our approach.

Get more information at HBT Marketing.com.

About 2Checkout

Verifone's 2Checkout platform is an all-in-one digital sales optimization solution that drives sales growth across online channels while managing the sales process from end-to-end to allow clients to focus on innovation and delivering exceptional customer experiences.

Get more information at 2Checkout.com

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