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WEBINAR

Do Conversion Optimization Like the Pros

Learn from expert strategies, planning frameworks and case studies

 

Webinar Duration: 30 minutes
Chris Goward

Chris Goward
Creative & Marketing Director,
WiderFunnel

WidderFunnel
Shannon MacLeod

Shannon MacLeod
Director, Conversion Optimization,
2Checkout

2Checkout

Your web visitors are your most valuable marketing asset. Are you wasting precious traffic with the wrong conversion optimization strategy?

Most companies start their conversion optimization on the wrong footing. They unknowingly adopt so-called 'best practices' that haven't been properly tested. If you don't have a proven A/B testing process, you could be making big marketing mistakes and not know it.

Learn how to get the best CRO results from WiderFunnel's thousands of experiments on hundreds of websites.

In this webinar, you'll learn:

  • A proven process for optimizing any marketing touchpoint
  • The six factors that are hurting your conversion rate right now - and how to fix them
  • The one best way to discover what motivates your customer to buy from you
  • Surprising A/B test results from leading optimizing companies

Please use #CRO and #DigitalGoods to promote this webinar on your social channels.

About Chris Goward

When companies like Google, Electronic Arts, ebay, Magento, and 1-800 Flowers want great marketing optimization results, they call Chris Goward. Chris founded WiderFunnel with the belief that marketing agencies should prove their value. He is the brain behind the LIFT Model" and Infinity Optimization Process", conversion optimization strategies that consistently lift results for leading companies. He wrote the book, You Should Test That!, which redefined conversion optimization, and he has spoken at over 200 conferences and events globally, showing how to create dramatic business improvements.

About 2Checkout (now Verifone)

Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.

Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.

Get more information at 2Checkout.com

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