Tips and Tricks for Running Successful Holidays Promotions

The last quarter of the year brings more sales in for software & cloud services merchants and affiliates - whether it's a gift card, a discounted title or a new product, potential clients are more receptive this time of the year. Hence the need to be prepared and take advantage as efficiently as you can of this to maximize your returns.

Affiliate marketing thought leader Geno Prussakov, Founder and CEO of AM Navigator and Catherine Preisler, Senior Manager, Partnerships at CNET Download.com share their best practices and hands-on advice for running holiday campaigns for merchants and affiliates.

Watch this webinar to find out:

• What is the most effective way to get affiliates to pick-up your holiday campaigns
• How much you should expect in return following holiday promotions via the affiliate channel
• What affiliates look at when selecting the campaigns to push
• Examples of successful holiday campaigns