On the other hand, the balance of power has shifted squarely to the individual customer who is placing unique demands of agility and responsiveness on both B2C and B2B customer engagement models of a software/cloud enterprise. Will you be ready?
The last great business disruption for Software distribution was eCommerce. Today, the rise of online and the proliferation of multiple channels and new buying models (freemiums, subscriptions) are putting pressure on commerce functions which currently exist in silos and are poorly integrated with no single point of control and accountability. Making the simplest of changes (such as introducing new products or markets) can often result in delaying time-to-revenue significantly.
Watch this webinar to:
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Understand the idea behind Matrix Commerce - which shifts the focus from selling solutions to selling customer outcomes and how rapidly it's going to affect your business
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Learn the 9Cs - A unique commerce framework to help understand this new phenomenon called B2i - Business-to-individual
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Apply the lessons into creating a customer-centric model of commerce and your maturity on the scale, measured by the Customer-Centric CubeScore
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Leverage Blueprint for Software and Cloud Services to drive immediate tactical changes in your marketing and monetization strategies
Packed with pragmatic advice and tips, and collective experience representing over 2700 software and SaaS companies on the 2Checkout platform, this is one "best practices" session that you will not want to miss.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at 2Checkout.com
