CommerceNOW '21 | WEBINAR

What True Personalization Means in 2021, and How You Should Scale It

Webinar Duration: 50 minutes
Mike Korba

Mike Korba
Co-founder & CCO,

If you want to build a truly personalized customer journey you need to focus on three key aspects of your communication: segmentation, context, and channel. And, no it's not just about Hello {First Name} type of personalization.

Who are you sending the message to? In what context are you sending this specific message? And how, through what channel are you sending the message? Answer these questions and you're off to a great start!

Mike Korba, Co-founder & CCO,, talks about the importance of personalizing your customer's journey by customizing your communication through technology automatization and drive sales growth with automatic messaging.

Get access to Mike's tips and strategies by filling in the form on the right.

About is an all-in-one marketing automation platform aimed at boosting engagement and improving conversion.

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