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Avangate to Sponsor and Speak at How to Web 2014
The New Services Economy Is Changing the Nature of Commerce
November 5, 2014 - Avangate, the leading Digital Commerce solution provider trusted by thousands of Software, Cloud and Online Services companies to grow their business worldwide, today announced that it will speak at, attend and sponsor the How to Web Conference, taking place November 20-21 at Crystal Palace Ballrooms in Bucharest, Romania.
Michael Ni, CMO/ SVP of Marketing and Products at Avangate will deliver a keynote presentation on "What's a Product? Services Redefining Where Money Is Going to Be Made", within the Future Trends & Entrepreneurship track, November 20th.
Michel will discuss how the new services economy is changing the nature of what is being sold and how it is being sold, with products now an excuse to sell services to an empowered, connected buyer.
Also, on November 19th, Radu Ionescu, Senior Product Manager at Avangate will hold a presentation on "How to Build Your Pricing", at 6:30 pm, in the Startup Spotlight Track. During the presentation, Adriana will talk about the value of a product/ service and how to price and package it. She will also cover some of the best practices used in the industry from perpetual to recurring models and, most importantly, how to test and iterate on your strategy.
Don't forget to join us for a coffee break powered by Avangate at our booth to find out how you can grow your global software and online services sales in the new Services Economy, at 3:30pm on November 20th .
For more information about the event, please visit http://2014.howtoweb.co/.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need – from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world’s best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone’s 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at www.2checkout.com
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