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Muvee Improves eCommerce Operations with 2Checkout’s Avangate Digital Commerce Platform

Video editor company doubles conversion rates, improves global reach and is looking to transition to subscriptions with 2Checkout’s support


ATLANTA, GA - November 14, 2017 - 2Checkout (formerly Avangate), a leader in eCommerce, payments and subscription billing solutions, today announces that Muvee, an audiovisual provider, has doubled conversion rates since moving to the Avangate platform in early 2016. With Avangate, Muvee has been able to sell its video editing software in more than 90 countries, build out its affiliate sales channel and improve overall the contribution of the online channel to its total revenue.

Muvee worked with 2Checkout to develop a straightforward checkout process as well as implement a responsive cart, changes that helped double conversion rates for the company. In addition to shopping cart improvements, Muvee is using the promotions and cross-selling tools within the Avangate platform, and is connected to the award-winning Affiliates-Network which brings additional revenue.

Terence Swee as Muvee CEO
Terence Swee
Founder & CEO

"We are happy with the progress so far on the eCommerce side - with 2Checkout, we've seen improvements in several aspects, including conversion rates and internal efficiency. We also like the flexibility of the platform. We know it can support any future needs we may have - be they related to subscriptions, additional sales channels or go-to-market initiatives. But the most important benefit from working with 2Checkout is the support and expert advice we get, all the way from vendor support to the affiliates team," said Terence Swee, Founder & Chief Executive Officer of Muvee.

Erich Litch as CRO
Erich Litch

"The need to experiment quickly, try new business models, and adapt purchase flows to your clients' preferences are all important requirements today. We are glad we could offer the flexibility and expert knowledge that Muvee needed to streamline and constantly improve its eCommerce operations," said Erich Litch, Chief Revenue Officer at 2Checkout.

Read more about 2Checkout's Avangate digital commerce solution and customer success stories on the company's dedicated website.

About Muvee

Since 2001, Muvee has been developing software and services featuring patented technology that lets people create and share professional-quality instant home movies out of unedited video, photos and music. Muvee develops consumer products for a range of platforms and devices.

More information on https://www.muvee.com/about-us

About 2Checkout

2Checkout is the leading all-in-one monetization platform for global businesses. It was built to help clients drive sales growth across channels and increase market share by simplifying the complexities of modern commerce like global payments, subscription billing, merchandising, taxes, compliance and risk, so they stay focused on innovating their products and delivering exceptional customer experiences.

Get more information at www.2checkout.com

Media Contact

Delia ENE

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