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Webinar: Engagement Scoring and Churn Prediction for Subscription Businesses
Learn how to improve subscriber engagement, reduce churn and improve retention
February 12, 2018 - 2Checkout, (formerly Avangate), a leader in eCommerce, payments and subscription billing solutions, today announced that it will host a webinar on Engagement Scoring and Churn Prediction for Subscription Businesses with guest speaker Claudiu Murariu, analytics expert at InnerTrends.
Businesses know that they need to better understand and engage customers to keep them around for the long term. Doing that isn't always easy. This webinar on Engagement Scoring and Churn Prediction for Subscription Businesses reveals how to improve customer retention with accurate user engagement scoring and churn prediction.
Uncovering and focusing on the specific actions that make customers more likely to stay instead of churn will help businesses grow their customer retention and boost the bottom line.
Register for this webinar to learn how to:
- Segment users based on their engagement and churn patterns;
- Identify the users who are most likely to churn in the near future;
Bonus: Claudiu will explain how to calculate and use an engagement score; - Automate churn reduction campaigns triggered by changes in user engagement;
- Identify the minimum set of actions required to decrease a user's churn risk;
- Find out who your most engaged customers are and the ideal time to ask them for reviews or recommendations.
When: February 27th 2018, 10:00 AM PST
Who should attend: SaaS and software companies, subscription-based businesses.
Roles: marketing and sales professionals, growth hackers, customer success managers, onboarding and retention executives, BI and product analysts focused on growth and retention.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need – from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world’s best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone’s 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at www.2checkout.com
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