The challenges in scaling an eCommerce business are no joke. By 2022, global eCommerce sales are set to climb from $4.28trn (in 2020) to $5.4trn - that's more than a 25% and a trillion dollars rise in just two years. It's a thriving, competitive landscape. And while we can't predict the future of eCommerce, we can say with confidence that the boom isn't going anywhere soon.
Following the worst of the COVID-19 pandemic, global industries are ripe for a shake up. The world is waking up to the idea that Amazon's dominance might not be such a good thing - in every region of the world, customers are ready for new, exciting eCommerce businesses to enter the fray. We are experiencing a spending boom and if you've been considering the leap to globalization, now is the perfect time.
This guide looks at the most fundamental areas you need to focus to successfully transition to a global eCommerce business. From tested growth marketing principles to improving your tech foundation, optimizing fraud prevention and managing payments & conversions in any country, we'll show you the way.