Commerce Glossary
A comprehensive resource to help you master the language of commerce.
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What is B2B?
sb2b
noun
Stands for “Business to Business” which is a business model that refers to any company that is focused on selling products or services to other businesses.
According to Statista, the global B2B eCommerce market valued $12.2 trillion in 2019 as compared to $2.0 trillion for the B2C market.